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culturally-relevant
copy generation

We are a Latina-owned copywriting agency that crafts bilingual and bicultural copy for Hispanic marketing campaigns.

beyond Spanish translation

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Your Hispanic marketing campaign should not default to a Spanish translation of your current brand messaging.

Hispanics are linguistically, culturally, and ethnically diverse

so understanding the nuances of language, biculturalism, educational levels, and ethos is key to connecting with this diverse audience.

72

%

of Latinos ages 5 and older speak English proficiently.*

63

%

of Hispanics

speak Spanglish 

(a combination of Spanish and English).*

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PEW 2022*

138 Million

138 Million Spanish speakers in the U.S. by 2050.*

Services

LATINX COPYWRITING SERVICES

We are not a translation agency. At Latinx Copywriter, we integrate our own experiences as Latinx / Hispanic / Latine people to create seamless brand and advertising copy between the English, Spanish, and Spanglish languages.
 
This process allows us to adapt current brand messaging into authentic and culturally relevant copy that can evokes connection and excitement across languages and
culturas.

CONSULTING

Personalized advertising consulting for Hispanic marketing campaigns

CONTENT STRATEGY 

Digital Marketing Strategy

Email Marketing Strategy

Social Media Content Strategy

COPYWRITING

Brand Voice creation

Website copy

Social Media copy

SMS campaigns

Print marketing copy

Email marketing copy

Press releases

Radio, TV, Podcast scripts

Crowdfunding copywriting

Bilingual blog writing

Brand launches

Ghostwriting

Advertising copy

(GOOGLE ADS, SOCIAL MEDIA, RADIO TV,

or PODCAST ADVERTISEMENTS)

Testimonials

TESTIMONIALS

“Working with Latinx Copywriter has been a very rewarding experience. Sarah understands the bilingual/bicultural Hispanic cohort thoroughly, and she's also a savvy marketer - two characteristics that lead to great work and impressive results. I highly recommend working with Sarah for all your Hispanic marketing needs.”

Maria (Lopez) Twena

CEO, MariVi & Company, LLC

About

ABOUT

Sarah Estapa

Founder & Chief Creative Officer

¡Hola!  My name is Sarah Estapa, and I am a Hispanic marketing thought leader, veteran copywriter, content strategist, and proud Tejana.

 

Throughout my professional career, I’ve perfected the art of brand voice writing in two languages (English and Spanish) and have developed bilingual and bicultural content for leading advertising agencies, Fortune 500 companies, hospitals, startups, and non-profits.

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Contact

CONTACT

Work With Us

Let’s discuss your upcoming Spanish-language or Hispanic marketing campaign. Fill out the form below, and we’ll be in touch within 24 hours.

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